Establishing an Organization Guidance System
In World War I, the Allied Powers and Central Powers each had about equal bombing power and accuracy. By World War II, the Allied Powers had further developed their missile guidance systems than their new opponent the Axis Powers, which enabled the Allied Powers to have more target accuracy. Over the decades since, military guidance systems have become more precise to focus on a specific target, and also provide the ability to make real-time, on-going maneuvers to deliver desired outcomes.
Leadership as a Brand
Product brands are pervasive; in fact, we buy certain products in part because their brand reflects our self-identity. However, the emphasis in branding has shifted from products to the firms that produce or design them. Today it is less a specific product that entices the customer and more the reputation of the firm—and the firm’s brand is sustained and enhanced by the firm’s leadership brand.
Cracking the Leadership Code: A Journey Through Leadership
If you Google the words “leader” and “leadership”, there are 534 million results. If you Google the word “subordinate” there are more than 25 million results. So, almost 20 times more has been written about leadership than about being a good subordinate. Maybe we have identified the crux of the leadership challenge – not enough followers!